Friday, May 29, 2009

Gender Portrayal

Wrigleys Big Red Gum

I think it is violating the rules.I mean its a gum product you wouldn't need a girl in a skimpy top.You could have a picture of a child blowing a bubble.The target for gum would be younger children.

Joe boxers

I dont believe it is violating the rules.It is not showing us the full body of the man,it is just showing the product they are trying to sell.

Lee jeans

I strongly believe that they are violating the rules.I mean you dont need a lady that is almost butt naked to promate jeans.I advise that they put clothes on the women,then show how stretchy,or how comfortable they are.

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